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Products with a greater design.

Pure & Gentle specializes in formulating household, personal care, baby care, and pet care products in a variety of formats, including concentrates, liquids, pastes, butters, whips, hot pour products, and extruded bar soaps to meet the needs of our clients. We also offer a variety of packaging solutions, including bottles, jars, flexible packaging, and plastic-minimizing pouches.

Pure & Gentle formulates using all-natural, plant-based ingredients or high-quality traditional ingredients, but all of our products are defined by the EPA as “Generally Accepted As Safe and Effective” (GRASE). We specialize in formulating using ingredients rated by the Environmental Working Group (EWG) at level 1 or 2, their lowest and safest ratings

Made with plant-based ingredients

100% biodegradable

Concentrated formulations available

Hypo-allergenic

Non-hazardous

No chemical preservatives

No dyes

No volatile organic compounds (VOCs)

Made in a carbon-neutral facility

Verified cruelty-free with Leaping Bunny®

Bar Soaps

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Personal Care

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Home Cleaning

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We want to learn more about your story. What do you want to make and how can we help make it happen? Contact us for a free initial consultation, no strings attached.